Sustainability is on the minds of everyone in fashion right now. For most of us, our consideration of where and how our clothes are made has only been heightened by the COVID-19 pandemic. In March last year, the fashion industry was completely turned on its head. London Fashion Week has mostly existed in a digital format for the past year. Saint Laurent also announced that it will no longer be taking part in the Paris Fashion Week schedule, preferring to dictate its own show timetable. Without the carbon footprint of a physical fashion week, this move to a more sustainable fashion industry is one I hope will continue.
However, I have spent a lot of time researching and writing about sustainable fashion brands, and I know that while everyone wants to shop sustainably, the price can be a deterrent. For that reason, I’ve created a shopping list of pieces that includes more affordable items.
My highlights include a denim jacket from new sustainable brand Seventy + Mochi, vintage jewellery from London-based Susan Caplan, plus a tie-dye cardi from Ninety Percent I’ve fallen in love with. One final note: When you shop, think about how many times you’re really going to wear something. If it works within your current wardrobe and you know you’ll get at least 30 wears out of it, then you know it’s meant to be. Keep scrolling to see my edit of the best sustainable pieces to shop now.
This piece was published at an earlier date and has since been updated. Next up, the biggest autumn 2021 fashion trends to know.
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